Keeping Donors Keeps Dollars! (for Pasadena, CA area non-profit leaders)
VirtualYou work hard to cultivate that first gift from a donor. Then what happens? Research throughout the industry shows most nonprofits are only retaining about 30% of donors in good times. But in the US in 2021, reports show 67% of all charity revenue came from individuals. Individual donors are the life blood of many […]